体育营销
计划的细节
The sport marketing major prepares students with the skills needed for a career in the growing sport industry. Students take a combination of sport management and marketing courses and complete nine hours of field experience with 辛辛那提 area organizations including professional teams like the Reds and Bengals, 大学和高中的球队, and sport-related businesses with whom Xavier faculty have developed long-term partnerships.
课程
The sample course sequence below illustrates class offerings for the 体育营销 major. 咨询官方 泽维尔大学课程目录 for detailed registration and advising information.
Fall
- SPORT MANAGEMENT 110 - Intro to 体育运动管理 ............ 3cr.
- 数学观点选修课 ............ 3cr.
- CORE 100 -第一年研讨会 ............ 3cr.
- 哲学100 -伦理学导论 ............ 3cr.
- 第二语言 ............ 3cr.
- 核心101:果阿联合课程计划 ............ 3cr.
Spring
- SPORT MANAGEMENT 195 - History of American Sport ............ 3cr.
- 沟通101 -口头沟通 ............ 3cr.
- 神学111或核心100............ 3cr.
- 第二语言 ............ 3cr.
- ENGLISH 101 – English Composition or ENGLISH 105 - Rhetoric............ 3cr.
- 核心102:果阿联合课程计划II ............ 0cr.
Fall
- 体育管理132 -体育社会学 ............ 3cr.
- 社会科学选修课(经济200或更高) ............ 3cr.
- 历史观点选修课 ............ 3cr.
- 科学观点选修 ............ 3cr.
- Philosophical Perspectives Elective (PHIL 200 or Higher) ............ 3cr.
Spring
- 经济201 -宏观经济原理 ............ 3cr.
- 管理200 -组织管理............ 3cr.
- 自然科学选修课 ............ 3cr.
- 神学观点选修课 ............ 3cr.
- MATH 116 – Elementary Statistics or MATH 156 – General Statistics............ 3cr.
Fall
- SPORT MANAGEMENT 322 - Facility and Event Management ............ 3cr.
- 人际沟通 ............ 3cr.
- 体育管理410 -体育伦理 ............ 3cr.
- 营销300 -营销原则 ............ 3cr.
- BUSINESS ANALYTICS INFORMATION SYSTEMS 220 - Management of Information Technology............ 3cr.
Spring
- 体育管理310 -体育营销入门 ............ 3cr.
- 传播艺术选修课 ............ 3cr.
- 英语205 -文学 & 道德想象力............ 3cr.
- 人文选修课 ............ 3cr.
- 会计200 -财务会计入门 ............ 3cr.
- 体育营销选修课 ............ 3cr.
Fall
- 体育管理法律 & 体育伦理问题 ............ 3cr.
- 商业法300 -法律环境 ............ 3cr.
- 体育管理选修课 ............ 3cr.
- 创造性视角选修课............ 3cr.
- 传播艺术选修课............ 3cr.
- 体育营销选修课 ............ 3cr.
Spring
- 体育管理495 ——实习............ 9cr.
- 体育管理选修课 ............ 3cr.
- 体育管理选修课............ 3cr.
- 核心499 -核心顶点............ 0cr.
样本的课程
Xavier is known for providing an education that's both challenging and personal. Here are some courses that are part of the 体育营销 major at Xavier:
设施和事件管理(SPMG 322) - Planning and managing athletic, physical education, recreation and other sport facilities. Basic concerns in developing and organizing events in sports areas.
美国体育史(SPMG 195) - 本课程提供历史概述, 以及社会, 政治, 文化, technological and economic trends that have shaped the sport industry in the United States. Particular emphasis is placed on the period from 1800 to the present.
体育社会学(SPMG 132) - 体育对社会的影响. 社会结构. The integration of sport with other social institutions.
体育中的法律和道德问题(SPMG 348) - Basic legal principles affecting the management of physical activity and sports programs. 责任，过失和风险评估.
体育营销(SPMG 310) - 课程探讨市场营销计划, 目前的趋势, 赞助, 活动筹款, 公共关系, promotions using the marketing mix applied to the sport industry.
体育伦理(SPMG 410) - Course is designed to provide an examination and discussion of ethical, 管理, and moral issues related to individuals who work and participate in the area of sport and physical activity.
学生俱乐部
The 体育商务俱乐部 provides networking opportunities for students interested in a career in sports through meetings, 社交活动和客座演讲活动. 该俱乐部的目标是提供见解, opportunities and experiences to prepare members to excel in the sport business industry.
职业生涯的结果
98% 泽维尔的学生, 包括体育营销专业的学生, 有工作, in graduate school or working in volunteer or service positions within six months of graduating (Class of 2021).
最高职位: Account Executive, 业务 Analyst, Health Advocate / Resource & Information Specialist, 市场营销 and Sales Associate, Program Director, Ticket Sales Rep
顶级公司: 辛辛那提红人, 水牛城比尔, 辛辛那提猛虎队, 美国职业足球大联盟, 辛辛那提娱乐委员会, 印第安纳波利斯小马队, 全面优质物流, Milwaukee Bucks, FC 辛辛那提, Flying Pig Marathon
人人为我
做正确的事
Learn about basic legal and ethical principles affecting physical activity and sports programs including liability, 疏忽, and risk assessment through several courses in the four-year curriculum, 比如体育中的法律和道德问题, 及商法.
猪的工作
辛辛那提飞猪马拉松, 董事会里有个泽维尔教授, was recently named one of the top 20 international marathons by Runner’s World magazine. Help manage the event each May with other students in the sport marketing major.
是健康的
Walk to the new Recreation Center in the Health United Building to swim in the indoor pool, 在多个球场打篮球, 在有氧运动室或高架跑道上跑步, 在举重训练室练肌肉. Stop by the café for a healthy snack before heading back to class or home.
以优异成绩毕业
你是在寻求学术挑战吗? The University Scholars Honors Program offers incoming students a more challenging curriculum and close support from professors while completing their undergraduate degree. Acceptance into the program is highly selective and includes a $2000 travel grant.
泽维尔大学体育营销专业
Graduates of 泽维尔大学 体育营销 program earn a 理学学士 in 体育营销 and go on to work in a variety of sport or sport-related settings, including with professional sports teams but also in many other exciting settings. Recent graduates 有工作 in intercollegiate athletics, 专业的体育管理和营销公司, high school athletic administration and commercial sport, 传统企业也是如此.
泽维尔大学 专业科学学院 prepares undergraduate and graduate students intellectually, morally and spiritually for careers and professions of service. CPS challenges students to strive for academic excellence and life-long learning through promoting collaboration and community partnerships, 结合研究, 学术与创新.
泽维尔大学 is a private university located in 辛辛那提, Ohio, providing a liberal arts education in the Jesuit Catholic tradition. Founded in 1831, the University is the sixth-oldest Catholic university in the nation. It has been ranked among the top 10 master's-level universities in the Midwest by U.S. News & 过去二十年的世界报告. The Princeton Review names it one of the "Best 385 Colleges in America."